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Friday, June 3, 2016

Ready to Go:Redi-Go

The automotive industry in India is one of the largest in the world with an annual production of 23.37 million vehicles in FY 2014-15, following a growth of 8.68 per cent over the last year. India is a prominent auto exporter and has strong export growth expectations for the near future. In FY 2014-15, automobile exports grew by 15 per cent over the last year. In addition, several initiatives by the Government of India and some major investment by Big automobile players in the Indian market are expected to make India a leader in the Four Wheeler (4W) market in the world by 2020 and going by it, NISSAN is ensuring that there are no stones left unturned.
In India, style matters as much as comfort and when it comes owning a car a typical Indian
middle–class don’t want to comprise on any of it. Keeping this as their priority, many automobile giants are exploring all the possible ways to lure The Great Indian middle class. With the likes of Toyota with their Etios Cross, Fiat with Punto already trying to capture the market by providing a car which has style, comfort and also comes with reasonable price. Nissan on the other hand has come up with something which could prove to be a game changer and may give all its rival company a run for their money. Showcased in Auto expo 2014 in its concept and calling it India’s first ever Urban cross Nissan India is all set to launch the much-awaited Datsun Redi-Go hatchback in the country on June 7, 2016. The company has already started dispatching the vehicle to its dealerships across the nation. Prior to its launch, Datsun Redi-Go is making all the buzz with its fuel efficiency figure, powered by a 0.8-litre, three-cylinder petrol engine, the Datsun Redi-Go is claimed to offer an impressive mileage of 25.17kmpl. The company has also revealed that its small car will be offered in 5 colour options – White, Ruby Red, Silver, Lime and Bronze Gray.
The Red Redi-Go

Taking the youth of the country into consideration and trying to grab all their attention with the tag "Fun. Freedom. Confidence". The ultimate Urban Cross - Datsun Redi-GO - the capability of a crossover with the convenience of a hatchback is priced starting just at 2.50Lakhs(Ex-showroom).To make it easier to access the company has also introduced a ‘Datsun India App’ that can be downloaded from Google Play store. This app not only provides latest news about the Redi-Go, but enables customers to book the car as well. Though I have not test drive the car myself, I have come across many reviews applauding this new beauty by Nissan.

Being from a middle class family by myself, I feel that what  makes the Redi-go more appealing to the Indians and make it sure shot winner in India in its category is its fuel-efficiency with Nissan claiming that it can offer an impressive mileage of 25.17kmpl which is best in the category.

Style matters and with the kind of forward styling you would find on a crossover, the Datsun Redi-GO is anything but conventional. With a wide, robust stance, you get impressive room and a sporty attitude. Compact & sleek, yet aggressive robust stance  - Created by agile dynamic cabin & robust under body construction. The bold and classy Datsun character grille speaks of its high quality. The gem-inspired chrome bezel and subtle honeycomb pattern perfectly frame the Datsun badge, symbolizing the great things still to come.
Yuhan Design

India moves with family and Nissan knows it very well, with seating for five along with space for luggage, one can bring the entire family, because there’s more than enough room for everyone.

We, Indians, make sure that when we spend ,we do it on the right things, with so much to offer and with a price starting from 2.50 Lakhs, Nissan Datsun Redi-Go is surely going to give a feel good feeling.

I would definitely like to test drive this beauty by myself and whenever I get a chance I would definitely like to go on a drive from my native place Guwahati to enchanting Shillong. With just 4.7-metres turning radius the new Redi-Go will be more than handy along the curves of Shillong.
Twist and Turn

Road to Shillong

Source and Pic Courtesy: Datsun Official site
Source and Pic Courtesy: IndiaCarNews
Source: Wikipedia